Monthly archives for March, 2015

Put the YEA! in yearbook

iputtheYEA
Producing a yearbook is the largest group project in the school and it often seems like there is no light at the end of the tunnel. This is especially true for the yearbook staff. Everyone has one goal in mind and that is to get the book finished. Read More »

7 superb ways to sell next year’s yearbook NOW!

Lancaster High School yearbook staff

Lancaster High School yearbook staff

Yearbook adviser Colleen Wenger at Lancaster High School in Ohio recommends these 7 steps to presale next year’s yearbooks during your spring distribution party. Read More »

8 ways to make sure your index is not “just a list of names”

Great Falls High School

Great Falls High School

When the yearbook arrives, the first thing most people do is look for themselves. The index plays a vital role as a reader service and assists in locating information. But it can do so much more. Read More »

Cooperative, collaborative classroom

by Lauren O’Connor,, yearbook adviser
Norcross High School, Georgia

We are a democratic staff. Of course, we have editors who make some important decisions, but most things are decided by the class as a whole. Over the years I have found that if class doesn’t have a say in the way something is done, they are less likely to make a whole-hearted commitment to the book. Read More »

Create an environment for success

by Holly Hartman, yearbook adviser
Memorial High School, Houston, Texas

Good. Better. Best. It is a process. Discover what it takes to be the best.

Memorial High School's yearbook won a Gold Crown from CSPA.

Memorial High School’s yearbook won a Gold Crown from CSPA.


Go to camp.
Try to go to a summer publications camp, if at all possible. It gives the staff a place to focus on the theme/design of the book without the distractions they will have once school has started. Take as many staff members as possible so everyone feels like they had a say in the final decisions. Not everyone will absolutely love the theme/design, but the majority must buy in and totally “get it” or they will never be motivated to work on the book for eight months. The second benefit of going to camp (and perhaps the more important one) is the bonding that will happen after the staff spends several days together.
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