---
title: Ten Strategies for Early Yearbook Sales
description: "Tuesday Tip: A strong sales start can relieve pressure and stress all year long. We can help!"
image: https://blog.balfour.com/hubfs/iStock-2165040775.jpg
---

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# Ten Strategies for Early Yearbook Sales

 Sep 10, 2024 [Back to Blogs](https://blog.balfour.com)

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Tuesday Tip: A strong sales start can relieve pressure and stress all year long. We can help!

 

Getting an early jump on yearbook sales can be key to a successful year.

Here are our top 10 strategies for driving early yearbook sales and setting your program up for success:

 

1. Open the [Online Store](https://studio.balfour.com/store-setup-summary/) now. Your rep can help.
2. Put a message on the marquee in front of the school.
3. Write an announcement for the sports commentator to read at home games.
4. Balfour has new[ images ready to download](https://studio.balfour.com/product-category/marketing-posters-signs/) for social media announcements.
5. Sell at open houses and other back-to-school events.
6. Post a flyer with a QR code and post near the school’s front doors and front office. 
     1. Resources on Studio Balfour can help. Look under the **Build a Book** tab on the [Yearbook Supplies](https://studio.balfour.com/build-a-book/shop/) page.
7. Use Balfour’s [eMarketing](https://studio.balfour.com/sales-orders/emarketing/#/) campaigns to let nonbuyers know how to order a book. 
     1. You can also thank buyers for supporting the yearbook program.
     2. (A student list must be uploaded before using eMarketing features. Your rep can help.)
8. Hand out [yearbook themed stickers or wristbands](https://studio.balfour.com/product-category/marketing-sales-day-promos/) at lunch.
9. Tiered pricing can encourage orders before the price goes up.
10. Capitalize on back-to-school excitement and show off those early photos or take some pictures of the mascot or principal with last year’s yearbook.
    
    **Bonus Tip:** Post them on social media with information on how to order.

**Final Note:** Nothing sells like a beautiful book. Talk to your rep to get ideas for how to improve this year’s book.

 

🚨 Reminder🚨: SIX DAYS LEFT

Our 2026 T-Shirt Design Contest has begun! 

**Guidelines:**

- **Original artwork**
- **Include “2026” in the design**
- **Optional: “Senior” or “Class of”**
- **No specific school mascots, names, or colors**

For more information and to submit a design click [here](https://docs.google.com/forms/d/1gbMg99AjQjc-Vp20O8Z1fpfw-sNMvVBycRRsl8EusoE/edit)!

 

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