Kel Lemons

Recent Posts

Everman and Palmberg receive CJE designations

Balfour representatives, Brynda Everman and Clif Palmberg, were awarded Certified Journalism Educator (CJE) designations from the Journalism Education Association (JEA) at their national conference

We wrote the book (er, curriculum) so you don’t have to

Balfour’s yearbook curriculum is a comprehensive, customizable, Common Core-aligned curriculum for today’s leading yearbook classrooms. This 11-week curriculum includes everything advisers need to

Let’s boost(er) our yearbook sales

By Randy Elliott

Randy Elliott is the West Coast regional vice president for Balfour Yearbooks.

Who says that the cheerleaders and football teams are the only folks that can have a booster club?

LISTEN: quotable quotes

Do you hear something? Listen closely. Hearing lacks intention; it is passive. Listening, on the other hand, is conscious and active. If you listen, you will hear students saying the most incredible

Saying 'Thank You'

The holiday season is the perfect time to show your gratitude. And, saying “thank you” can go a long way in sales. Think of a retailer who offers a loyalty program such as cash-back rewards, airline

Think Coverage

Your ladder includes Homecoming, the fall play, football, newspaper, English classes. (Pssst! So did last year’s ladder.) Are you doing the same book with a different cover?

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