Get the attention of the last-minute yearbook buyers

As the school year marches on, it is more important than ever to grow your yearbook sales. Determining who hasn’t bought a yearbook and targeting those students will help you reach your sales goal.

Boost sales and coverage with your yearbook’s index

February is one of the busiest months for yearbook production and deadlines. It is also a great time to run an index as a sales and coverage tool.

2022 National Yearbook Week: Congratulations to our winners!

What a week it was! Creative yearbook staffs everywhere went all out to #celebrateyearbook - and the importance of yearbooks - during National Yearbook Week October 2-8. The week was full of great

Frightened by Sales Numbers? Get Creative and Scare Up Sales

Temperatures might still be in the 90’s in parts of the country, but the calendar says it’s fall and that means it’s time to sip pumpkin spiced lattes, check out craft shows, decorate Jack-O-Lanterns

Save yourself grief: Change your email and voicemail response for distribution

We love distribution! We hate cranky parents. In all seriousness, save yourself time and grief by updating your email and voicemail.

Who gets a free book? How many should you provide?

Gratis. Free. No cost. When it comes to yearbook distribution, should any books be given away free of charge? We weigh in on the freebie dilemma.

Sold out is great. But here’s why you should consider ordering extras.

The best yearbook is a sold-out yearbook. However, it’s always smart to have a few extras put away. Here’s why.

Jingle all the way to holiday sales

’Tis the season to focus on yearbook orders. Grab your cocoa, turn up the Christmas music and let’s ring in new sales.

STICK TO IT: Schools let buyers personalize their yearbooks with stickers

Make it your own. Really. Three Balfour schools took the sticker craze to a whole new level with their 2021 yearbooks.

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