The Colophon - Balfour Yearbooks Blog

Educational subject matter experts share their best advice, research, how-to's and insights - all in the name of helping you level-up your knowledge.

All Blogs

Let’s boost(er) our yearbook sales

Nov 20, 2014

By Randy Elliott

Randy Elliott is the West Coast regional vice president for Balfour Yearbooks.

Who says that the cheerleaders and football teams are the only folks that can have a booster club?

Marketing
Share
Twitter icon Facebook icon LinkedIn icon

LISTEN: quotable quotes

Nov 18, 2014

Do you hear something? Listen closely. Hearing lacks intention; it is passive. Listening, on the other hand, is conscious and active. If you listen, you will hear students saying the most incredible

Coverage & Design
Share
Twitter icon Facebook icon LinkedIn icon

Saying 'Thank You'

Nov 18, 2014

The holiday season is the perfect time to show your gratitude. And, saying “thank you” can go a long way in sales. Think of a retailer who offers a loyalty program such as cash-back rewards, airline

Marketing
Share
Twitter icon Facebook icon LinkedIn icon

Think Coverage

Nov 18, 2014

Your ladder includes Homecoming, the fall play, football, newspaper, English classes. (Pssst! So did last year’s ladder.) Are you doing the same book with a different cover?

Coverage & Design
Share
Twitter icon Facebook icon LinkedIn icon

Sign up to get yearbook tips and best practices straight to your inbox!