Evaluate your yearbook theme in 5 easy steps

Before your staff launches into this year’s production, use the 5 Rs of Theme Development to evaluate your choice.

1. Is it recognizable? The theme is the brand for the school year. It is

8 ways to make sure your index is not 'just a list of names'

Great Falls High School

When the yearbook arrives, the first thing most people do is look for themselves. The index plays a vital role as a reader service and assists in locating

Innovative design strategies

By Jen Bladen, yearbook adviser Harvard-Westlake School, Studio City, California

We have a romantic notion of the solitary page designer, cut off from social contact, alone in his/her cubicle,

The Check, please

By Anne Hayman, yearbook adviser Arlington High School, Arlington, Washington

Why is it so difficult to catch our own mistakes? According to psychologist Tom Stafford, what is on the screen or on the

Turn unexpected events into opportunities

Throughout the country, schools are experiencing a record numbers of snow days. While this definitely impacts the yearbook staff’s ability to meet deadlines, how do these bad weather days affect the

Yearbook Index: more than just names & numbers

As a reference tool, readers go to the index to find content (people, sports, clubs, classes, etc.). But it can be more than a sea of type.

Think of the index as an opportunity to expand coverage and

Not just a face in the crowd: group pic tips

Most people would rather work on their taxes than handle group and team pictures for the yearbook. It can be tedious. Group shots are an important historical reference. Below are 10 things to

Boost sales and coverage with your yearbook’s index

February is one of the busiest months for yearbook production and deadlines. It is also a great time to run an index as a sales and coverage tool.

LISTEN: quotable quotes

Do you hear something? Listen closely. Hearing lacks intention; it is passive. Listening, on the other hand, is conscious and active. If you listen, you will hear students saying the most incredible

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