The ties that bind: Get to know your staff

Say goodbye to summer and hello to yearbook! As we head back to the classroom, this is an opportune time to get to know each other and start bonding as a staff. Connect with these fun, simple

Form AND function: Tips for smart type selection

Robert Bringhurst, in “The Elements of Typographic Style,” wrote, “Typography exists to honor content.” Type selection helps create the personality of the book and directs the reader from one area of

Year-end: Clean Up, Clean Up

“Barney & Friends,” a PBS series which ran from 1992-2009, featured a purple anthropomorphic tyrannosaurus rex. You may remember his clean-up song: “Clean up clean up everybody everywhere. Clean up

Here’s why grid sales will help you sell more yearbook ads

Using a grid system, have your staff sell space in your advertising section rather than pieces of a page. This will make the time and effort of selling and designing your ads worthwhile. Because

The 5 R’s of theme development

Think theme. When was the last time you saw a reel of film? Most theaters use digital projectors and movies are distributed to them on magnetic hard drives. (Teachers gave up film decades ago.)

Yearbook staff add-ons: the YSM, the SMM and the Ghostbuster

Whether you organize your staff by sections (sports, student life, academics, etc.) or function (copy, design, photography), consider adding a few critical positions to your staff.

Four smart strategies for increasing yearbook sales

Lamar Middle School yearbook staff celebrates successful sales.

Ever wonder how some schools increase yearbook sales? Well, the secret’s out! We’ve asked for advice from our top-performing schools.

Amp up your yearbook distribution

The editor leans against the table faking nonchalance. The nervous energy in the room runs like electrical sparks to the staff members’ hands and feet making them twitch. Finally uncovered, the staff

You could win $500 in our photo contest!

Balfour’s Great Shot Photo Contest has begun! And this time the assignment is Emotion.

No matter where you are in the production process, photo skills need to continue to be improved and reinforced.

What now? Use end-of-the-year projects to motivate students

What’s that saying about idle hands? It’s not what you want to face the last quarter of the school year. When the book is done, keep the staff busy doing useful work. It’s time for underclassmen to

3 foolproof tips for promoting your distribution day event

It’s time to start planning and promoting your signing or distribution party now. As you plan your event, remember these three success factors: Creating ExcitementAlerting Parents and Offering

Got stage fright? Here’s how to get great performance photos

Here’s the assignment: photograph in total darkness, stop action and don’t use a flash. By the way, you may only have one chance to get the photos. Welcome to the world of high school stage

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