The Colophon - Balfour Yearbooks Blog

Using a grid system, have your staff sell space in your advertising section rather than pieces of a page. This will make the time and effort of selling and designing your ads worthwhile. Because

Think theme. When was the last time you saw a reel of film? Most theaters use digital projectors and movies are distributed to them on magnetic hard drives. (Teachers gave up film decades ago.)

Whether you organize your staff by sections (sports, student life, academics, etc.) or function (copy, design, photography), consider adding a few critical positions to your staff.

Ever wonder how some schools increase yearbook sales? Well, the secret’s out! We’ve asked for advice from our top-performing schools.

The editor leans against the table faking nonchalance. The nervous energy in the room runs like electrical sparks to the staff members’ hands and feet making them twitch. Finally uncovered, the staff

Balfour’s Great Shot Photo Contest has begun! And this time the assignment is Emotion.

No matter where you are in the production process, photo skills need to continue to be improved and reinforced.

What’s that saying about idle hands? It’s not what you want to face the last quarter of the school year. When the book is done, keep the staff busy doing useful work. It’s time for underclassmen to

It’s time to start planning and promoting your signing or distribution party now. As you plan your event, remember these three success factors: Creating Excitement, Alerting Parents and Offering

Here’s the assignment: photograph in total darkness, stop action and don’t use a flash. By the way, you may only have one chance to get the photos. Welcome to the world of high school stage

When people are alone they tend to think, contemplate and observe their surroundings. On the other hand, working as part of a team, whether in classrooms, or on stages and fields, students have a

What separates a snapshot from a really great image? The story it captures. It’s without question: The more emotion a photo conveys, the bigger the story it has to tell. Whether it’s enthusiasm or

Nine yearbooks published by Balfour earned Crown awards from Columbia Scholastic Press Association (CSPA) this week. Seven yearbooks earned Silver Crown awards, with two books earning Gold Crowns